MFDF Webinar: From Awareness to Assets: Why Marketing Matters for Registered Funds

On Tuesday, October 21 at 2:00pm ET, MFDF plans to host a webinar titled “From Awareness to Assets: Why Marketing Matters for Registered Funds.” The program will highlight the importance of product marketing, understanding the “Client Investing Journey,” identifying metrics to measure success, working within compliance and regulatory requirements, and how board oversight of distribution intersects with overall marketing strategy. Panelists include Fran Cashman an independent director on the Morgan Stanley Funds Board; John Krieg former Managing Director, Head of Institutional Distribution for North American with UBS Asset Management; and Elizabeth Coogan the Senior Manager of Marketing for Nasdaq’s U.S. equity derivatives and ETF listings businesses.

Click here to register for the Awareness to Assets marketing program.